The Circular Economy Showcase 2024 is a conference designed to provide attendees with a valuable proposition, focusing on enhancing business processes, improving overall business strategies, and reducing costs through the implementation of circular economy practices.

The event, which will be held in Guelph, Ontario on June 24-27, will be delivered by Canadian and European business leaders who are already implementing Circular Economy initiatives. Environmental Journal is a proud media sponsor of this event.

Join us and embrace the green revolution by driving efficiencies, achieving cost reduction, and adopting environment, social and governance (ESG) sustainable practices. We’ll delve into best practices that revolve around efficiency, innovation, and transforming waste into profit.

What are Circular Economies?

A circular economy aims to maximize value and eliminate waste by improving the design of materials, products, systems and business models.

Circular economy strategies encourage:

  • The design of long lasting, reusable and easily recyclable products
  • Decreasing the use of virgin materials and non-renewable resources and increasing the use of renewable resources and recycled materials
  • Shifting from “waste management” to “resource recovery” where everything has a value and zero waste goes to landfill
  • Shifting from linear supply chains that produce disposable products to circular supply chains that produce ongoing services (product-as-service)
  • Dramatically reducing the negative environmental aspects of economic development (such as pollution) through carbon-neutrality, using non-toxic-materials and other strategies

Speakers planned for the Showcase

Here’s a preview about some of the leading experts speaking at this event:

Freek van Eijk is CEO of Holland Circular Hotspot, a private-public platform that facilitates the transition to a circular economy at the international level by bringing together government authorities, knowledge institutes and especially businesses. HCH supports knowledge exchange with the aim to stimulate entrepreneurship in the field of circular economy. Eijk is a member of the Coordination Group of the EU Circular Economy Stakeholder Platform, and vice-chair of the Circular Biobased Delta.

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Steven N. Liss began his second term as Vice-President Research and Innovation at Toronto Metropolitan University in April, 2022. Liss is an accomplished academic leader advancing university education and research in key administrative and senior executive positions at TMU, University of Guelph and at Queen’s University. Trained as a microbiologist, with interests in environmental sciences and engineering, and water/wastewater management, he has made significant contributions in his research on microbial processes and structures in natural and engineered environmental systems.

Cam Guthrie is the Mayor of Guelph (2014 to Present), and is a member of the Global Covenant of Mayors for Climate and Energy (GCoM) Board of Mayor. He completed a 3-year term, serving as the Chair of Ontario’s Big City Mayors (OBCM), a group of 29 Mayors of cities with 100,000 people or more, who collectively represent 70 per cent of Ontario’s population, in December 2022. In March 2022, he was appointed to the Global Covenant of Mayors for Climate and Energy (GCoM) Board of Mayors, representing North America. 

Jo-Anne St. Godard has served as Executive Director of Circular Innovation Council (formerly Recycling Council of Ontario) since 2001. Her expertise focuses on the development of policies, programs, and practices that advance the circular economy, and drive positive environmental, economic, and social outcomes with market-based instruments. In doing so, St. Godard harnesses unique opportunities to facilitate relationships throughout supply and value chains that transition environmental obligations and interests into opportunities.

For further information on this event and for registration, please visit:


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