On March 12, 2020, Servelec Technologies and Primayer will be united under one brand and one name – Ovarro. The technology integrates leading telemetry and secure systems providers with leak detection specialists to collect and communicate data from some of the most remote locations and harshest environments on the planet.

Water is a core sector for Ovarro, which also works with clients in the oil and gas, broadcast and transportation markets. The company helps organizations monitor, control and manage their assets and is anticipating considerable organic growth as utilities and municipalities seek greater analytics capability to drive multiple efficiencies in their operations. Headquartered in Sheffield, United Kingdom, there are offices across the globe, in Australia, Belgium, Canada, France, Malaysia and the United Arab Emirates.

Ovarro is inspired by the name of Roman scholar Marcus Terentius Varro who was first to propose the honeycomb conjecture. He found that a regular hexagonal grid or honeycomb pattern is the best way to divide a surface into regions of equal area with the shortest total perimeter. Charles Darwin later commented that, “The honeycomb is a masterpiece of engineering.”

The new logo captures the theme of the efficiencies in honeycomb grid patterns.

David Frost, chief executive of Ovarro explains: “The water technology market is entering an extraordinarily vibrant phase, which we wanted to capture with the honeycomb theme of our rebrand. Exceptional efficiencies are sought by our customers and they will only be achieved through the collaborative efforts of a busy hive.”

David Frost, Ovarro’s chief executive, says streamlining the company’s operations
will be the most effective way of delivering for customers.

Looking ahead, Frost adds, “Tightening regulatory drivers mean water utilities and municipalities around the world are expected to do more for less. There are also considerable strains on our natural resources and water losses through leakage are a massive issue. Our combined solutions tackle that head on.”

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For further information, visit the new Ovarro website by clicking here.


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